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Showcase · Practitioner

Dr Yonela Saul-Macala

Identity and stationery for a practitioner: the work, piece by piece. How it was built is the case study.

4 pieces

The mural at the rooms
The mural at the rooms
Letterhead, card and certificate
Letterhead, card and certificate
The cover, for digital use
The cover, for digital use
The email signature, one blue
The email signature, one blue

How it was built

The pieces above are the outcome. The case study is the mechanism: what was there before, what was kept, what was measured, and the decisions along the way.

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